PEMBUATAN IKLAN VIDEOTRON COFFEE MERAPI SLEMAN DENGAN LIVE SHOOT DAN MOTION GRAPHIC

Anggi Hamami Sutyaka, Amir Fatah Sofyan
UNIVERSITAS AMIKOM YOGYAKARTA.2018

A B S T R A C T

Advertisers become a communication tool for every company to introduce and promote products or services to the public, currently advertising has also evolved and has undergone many changes, such as the emergence of a new alternative, the videotron media.

Merapi Coffee is a gathering place or discussion with friends, having its address at Jalan Bebeng Sidorejo, Umbulharjo, Cangkringan, Sleman, Yogyakarta. Cofee Merapi provides coffee with a combination of relaxing scenery that leads directly to
Mount Merapi.

Considering Merapi Coffee there are no advertisements in the form of videos, even though Coffee Merapi has used other media, namely social media in the form of Instagram, but there are only 300 followers, it seems that it is less effective, so it needs updating from a promotional standpoint.

Keywords – Media Information, Video Advertising, Videotron, Production, Coffee Merapi

CategoryUndergraduate Thesis
Posted Date31 Desember 2018
Modified Date31 Desember 2018
Download File Publikasi_14.12.8171.pdf
Google Scholar