PERANCANGAN DAN PEMBUATAN IKLAN DENGAN TEKNIK MOTION GRAPHIC PADA ARTIKA TOUR & TRAVEL MAGELANG

Meita Dwi Anggraeni, Bayu Setiaji
UNIVERSITAS AMIKOM YOGYAKARTA.2018

A B S T R A C T

Artika Tour & Travel Magelang is a company engaged in the field of travel agents in Magelang Regency. Lots of attractive tour package facilities and a fleet of choices offered by Artika Tour & Travel. But unfortunately not many people know about this because the promotional media used today by Artika Tour & Travel in informing their services are still traditional or by word of mouth.

The research method that I use is the research method in the form of, direct observation, interviews and collecting the data needed for making this video ad, the ad that will be made is a 2-dimensional animated ad using motion graphic technique which will then be broadcast to Instagram social media and Youtube. In making this ad, the writer uses After Effect.

With the Artika Tour & Travel advertisement video, it will improve the promotion process and increase the number of consumers. Besides that, Artika Tour & Travel will be better known by the public. However, the author realizes that this video is still simple.

Keywords – Media Promotion, Instagram, Youtube, After Effect

CategoryUndergraduate Thesis
Posted Date04 Oktober 2018
Modified Date04 Oktober 2018
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