ANALISIS DAN PEMBUATAN IKLAN PADA RAMINTEN CABARET SHOW YOGYAKARTA

Nova Andritanto, Armadyah Amborowati
UNIVERSITAS AMIKOM YOGYAKARTA.2017

A B S T R A C T

Advertising is a message from a product or service which delivered through media and addressed to the general public. Advertising is also not a strange matter in the economy in Indonesia. The forms of advertising can be images, text, video or a combination from the whole elements. Advertising often leads the audience to believe in the product in a shorter time, while the effect will last longer on audience memory, thus encouraging potential customers to consume and maintain consumer loyalty.

In Raminten Cabaret Show, advertisement is intended as a media of information that aired on LED TV at Hamzah Batik building and Raminten Resto Kotabru Jogjakarta. Where in these area many visitors both local and international tourists. So that they can watch the advertisement as information and yes to attract them to come and watch the Raminten Cabaret Show.

The conclusion is in the making or designing a multimedia-based application are advised to be creative, patient, and through. Thus that multimedia can play a role in the world of Information Technology by utilizing expertise in conveying information in an interesting way.

Keywords - media of information, multimedia, advertising, advertisement, raminten cabaret show.

CategoryUndergraduate Thesis
Posted Date22 Desember 2017
Modified Date22 Desember 2017
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